ANINE BING

ANINE BING is less of a clothing brand and more of an accessories brand for us – and this is no coincidence, but a conscious purchasing decision.

Why ANINE BING is available at ABOUT.ALEXA

The label combines Scandinavian clarity with Californian nonchalance. What convinces me about it: It doesn't take itself too seriously. An ANINE BING piece makes a look more modern without having to overthink it.

I think in styles, not in individual pieces – and that's where the brand's real strength lies for me. A bag, a belt, a good long-sleeve: These are the pieces that transform an existing wardrobe without you having to replace it.

That's why we primarily purchase jackets, bags, and accessories instead of the broad collection. This isn't a gap; it's a selection.

The selection at ABOUT.ALEXA

Around 42 items between €60 and €500:

• Bags from €100 to €450 – our most sought-after segment of the brand, including leopard prints and tote models.
• Jackets starting from €60 – with seven models, our most affordable segment.
• Belts and accessories between €100 and €180.
• Tops, sweaters, and sweatshirts from €126 to €500.

How I combine ANINE BING

The bags are the easiest entry point, and they are why most customers ask about the brand for the first time. A leopard print bag with a completely monochrome outfit is one of the most reliable styling tricks ever: one patterned element, the rest understated.

The opposite is true for clothing items. ANINE BING long-sleeves, sweaters, and jackets are deliberately kept simple – they are the base upon which a statement piece from another brand can truly shine.

Unsure which bag suits your wardrobe? Feel free to visit us in Dortmund or book a personal styling appointment.

Frequently Asked Questions about ANINE BING

Who is Anine Bing?

Anine Bing is a Danish designer who founded her eponymous label in Los Angeles. The brand combines Scandinavian simplicity with Californian easy-wear – understated basics, leather jackets, denim, and accessories with recognizable logo designs.

What does ABOUT.ALEXA carry from ANINE BING?

Our focus is on bags, jackets, belts, and accessories, complemented by tops, sweaters, and sweatshirts. We consciously curate our selection rather than stocking the entire collection.

What does ANINE BING cost?

Our jackets start at €60, bags range from €100 to €450, belts and accessories from €100 to €180, knitwear up to €500.

Can I try on ANINE BING in Dortmund?

Yes. The selection is available in our boutique at Brauhausstraße 3-5 in Dortmund city center – bags and accessories, in particular, look different in person than in pictures.

High Fashion. No High Attitude.